10.3.14

Reading List

Reading List

Websites
www.wgsn.com
www.style.com
www.fontshop.com
www.justine-louise.co.uk
www.trendland.com
www.featureshoot.com
www.vogue.co.uk
www.pinterest.com
www.clmus.com - Still Life Photographers 
www.milosmali.com - Milos Mali’s portfolio 
www.clmuk.com - Set designer’s
www.theguardian.com/guardian-professional
www.art-dept.com


Magazines:
i-D Magazine
Another Magazine
Wonderland Magazine
Dazed & Confused Magazine
Vogue; The Catwalk Edit Spring/Summer 2014 Collections
Frankie Magazine

Books:
1. Still Life in Photography by Paul Martineau
2. Still Life by Anne Gallagher/ London British Council 2002 
3. Book - Food Styling for photographers by Linda Bellingham/ Oxford: Focal 2008
4. New shoes: contemporary footwear design by Sue Huey and Rebecca Proctor
5. 100 Shoes; the Costume Institute, the Metropolitan Museum of Art
6. Shoes: fashion & desire by Miquel Abellán
7. Digital food photography by Lou Manna with Bill Moss
8. Food styling for photographers: a guide to creating your own appetising art by Linda Bellingham, Jean Ann Bybee
9. 1, 000 food art and styling ideas: mouth watering food presentations from chefs, photographers, and bloggers from around the globe by Ari Bendersky
10. The idea of still life in photography, 1840-1985 by Dorothea Ritter, Dietmar Siegert, Zdenek Primus
11. Pure invention: tabletop still life by Jan Groover

Exhibitions/Markets:

London
Harrods 
Selfridges 
Borough Market 
The Cheapside Hoard: London’s Lost Jewels Exhibition

Manchester
Delhi Sweet Centre
The Gallery of Costume; Exhibition

9.3.14

Editorial Title

After a long research I decided to call my editorial as ' Fashion Cycles and Recycles'. Some of you might think why? In my opinion, cycles and recycles are very common things in fashion and they happen in precise moments ( usually every fifteen years). Always in different ways but nonetheless inspired to a particular era.
Why cycle? Because trends in fashion always return after some time.
Why recycle? Recycle is a process to change waste materials into new products. I think I did something like that as I used leftovers to produce new trendy accessories.

FINAL IMAGES - Fashion Cycles and Recycles editorial


PAGE 1 
Page 2
Page 3

Page 4
Page 5


Do not worry about the presentation ;))

For our project we are asked to prepare a 5-minute presentation to include visuals of final images and verbal information from us about research and editorial story. I know that some of you has to make a presentation sometimes and some of you find it very stressful. On 25th of February 2014 we got very interesting lecture about presentation. I am enclosing the photocopy of the handout. I think you will find it very helpful so you won't be scared of presentation anymore.




8.3.14

Editing

To be honest, I was not very confident in Photoshop until the re-cap Photoshop lecture. Thanks to that I  was very experimental during editing process.
First page of my editorial
For the first page of my editorial I used two images
I changed them a little bit. I was experimental with contrast and saturation. I retouched banana peel as well as it changed the colour for brown. I wanted it to look more fresh but I did not want it to look fake so I just retouched it a little bit.
I decided to produce the editorial story for Frankie magazine which has very simple layout. A lot of images are cropped very often. So I decided to crop some of my images as well.
I used Moon Flower font which Frankie magazine uses.


The final effect - PAGE 1


PAGE 2 & 3
To produce page 2 and 3 I have only used one image which I retouched a little bit in Photoshop. I divided one image into 2 pieces. I retouched them a little bit to look more professional

Before


After

Page 4
I used only one image on this page but I divided it into three pieces. Mainly I was using the clone stamp tool as I wanted to remove the wire from the image. I wanted it to look more interesting and original.
Before
After

Page 5
I really wanted my editorial to fits into the layout of Frankie magazine so I divided the 5th image into 4 pieces as well. I changed the image a little bit for example contrast and colours. I was using the clone stamp tool as well to remove some imperfections
Before

After


frankie magazine

Frankie magazine is a bi-monthly Australian magazine, featuring music, art, fashion, photography, craft and other cultural content. In 2012, frankie magazine was awarded Australian Magazine Of The Year at the Australian Magazine Awards, as well as winning out over both Vogue and Harper's Bazaar for the Australian Fashion Magazine Of The Year. Frankie magazine covers a range of cultural topics that concern the 20-35 year old age bracket. 
I feel my images would fit best into Frankie magazine because it contents DIY and vintage culture editorials as well as music, art, fashion, photography,craft, humour, illustration and design. They have a lot of still life accessory editorials, both simple and colourful. Some accessories were changed by me so I think that my pictures fit to the content of the magazine.


This magazine is based on very simple editorials so I think it reflects the climate of my images. I really like the layout of Frankie magazine. It is characterised by its simplicity so it will definitely work with my pictures.

Frankie's layout

7.3.14

Photoshop Re-cap

To make yourself more confident in Photoshop you should go through this handout which is about basic skills in Photoshop. I found it very helpful as it reminded me all skills I have gained during the first year of education at UCLan.















How to avoid mistakes in Photoshop

Another interesting lecture which took a place on the 18th of February 2014 was about editing our final images and how to print them out in high quality. Generally, it was the photoshop re-cap. I found it very helpful as I was not very confident in Photoshop before but thanks to this lecture I can say that I AM CONFIDENT IN PHOTOSHOP now.
I would like to share with you the handout which says about 10 common Photoshop mistakes and how to avoid them. I hope you will find it very interesting.






6.3.14

SOURCING AND CUSTOMIZING PROCESS

As I was planning to produce some accessories from fruits I had to use some of them for my customising project. My main inspiration for one of my image was Kobi Levi who produced shoes from banana peels. I decided to make something like this but in totally different way.
I would like to show you how I produced my banana shoes. So i bought a pair of heels in H&M in grey colour.
Simple grey heels from H&M for only 6£



 To make my customising process easier I used drawing pins to produce my banana shoe. I sticked them around my shoe because I wanted to put the banana peel on it

Customizing Step 2 


Then I decided to stick the banana peel to my shoe.





It took me ages to stick banana peel to the shoe. It was really hard work. Every time I was sticking the peel to the shoe it was changing the colour for brown so I decided to paint it.

 To make my shoes more interesting I decided to add something to them as I didn't want my shoe to look boring. I decided to stick the plum on the top of the shoe. I painted this plum with blue paint. My main inspiration for it was Vivienne Westwood shoe collections which present a lot of designs like this.



I really wanted to make shoes which look like banana so on the top of my shoe I sticked end-piece of banana.



THE FINAL EFFECT


Backstage images
 To sum up: My main inspiration of those shoes was Kobi Levi who is a shoe designer. His banana shoe design inspired me to produce something like this. Another designer who inspired me was Vivienne Westwood who designed many pairs of shoes with the ball on the top. I decided to produce everything in pastels as I was inspired by main S/S 14 trend which are pastels. I added to my picture real banana as I wanted it to look like human legs.

The process of handbag customisation

The second accessory I chose for my project was handbag which I bought in Zara for this project. It really inspired my as it is in pastels. Another thing is the shape of it which is trendy in current collections.
 

For the customisation process I used banana peel as well. I sticked the banana peel round the handles. I really wanted it to look like a leather piece which is very fashionable.



To sum up: My main inspirations for it were S/S 2014 trends: pastels and leather.

The customising process of ring.

Massive rings are very fashionable this season so I decided to use this trend for my project. I bought a ring in H&M for only £2 and I decided to customise it somehow by myself.

As my idea was to use fruits, leftovers etc. for purpose of fashion I had to customise my ring somehow with fruit. I decided to use for it banana as well. I didn't want to spend much money for different kind of fruits as the main idea was about making accessories from leftovers. To be very experimental I decided to freeze banana in water.


I cut the piece of ice with banana and I sticked it to my ring. This is the final effect
 

I wanted to create something different and original for my final image.
As you know in previous image I used fresh bananas to make them look like legs. Now I decided to use fresh banana to make it look like human finger with rings on it. To produce something like this I used a wire to pass through the banana. In free spaces I put some rings.



Some backstage images

 

The final effect.



 To sum up: My main inspirations were current trends: pastels and massive rings.

As we had to customise 4 accessories I had do source another one. After a long research on S/S 2014 trends I decided to use hoop earrings and customise them somehow with fruits. I was inspired mainly by pastels so I painted fruits in pastels.











 
The final effect of fruits


 As the main idea for my project was to use fruits for purpose of fashion I had to customise earring with fruits. I bought a pair of earrings in Primark for £2 and I used clementines to customise them


Before



Painting clementines
When clementines got dry I sticked them to earrings.
This is the final effect.






 To sum up: My main inspirations for it were: hoop earrings trend and pastels.